Award-Winning Agency Expertise
REVENUE DRIVEN FOR OUR CLIENTS
$81,132,256
Your #1 Digital Solutions Partner For Logo Design, Mobile App, Web Design, Branding, Ecommerce, and NFT.
REVENUE DRIVEN FOR OUR CLIENTS
$81,132,256
Your #1 Digital Solutions Partner For Logo Design, Mobile App, Web Design, Branding, Ecommerce, and NFT.
WebFX focuses on driving impactful business growth through social media advertising services. Whether you are looking to enhance your brand’s social media presence or drive targeted leads through social media advertising, our social advertising services can help you hit your goals. Request a free quote from our social media advertising agency today!
“WebFX has performed well in terms of project management. They’re constantly working towards … churning our high-quality content for our blog and social media posts.”
David R., Review from Clutch.co
Rated 4.9/5 stars on G2
Rated 4.9/5 stars on Clutch
Driving $10 Billion in Revenue for Brands Worldwide
Get more traffic and revenue from traditional and AI search with award-winning SEO services that blend talent and tech to improve SEO performance while tracking its bottom-line impact. Connect with our SEO agency today for a proposal!
“DDB designed and develop our website and mobile App screens. We were amazed by the quality of the work and the service we have received.”
DIANA H.
Founder
500+ digital experts
29-year track record
1,100+ reviews
In-house technology
Whether you’re looking to fill gaps or find a turn-key solution, our customizable social media advertising can help. Learn more about how our social media advertising company can help you capture paid social media traffic and turn it into revenue.
RevenueCloudFX is our proprietary marketing software built to enable our client’s website strategies and digital campaigns.
In addition to the built-in advanced tracking capabilities, RevenueCloudFX is enabled with a suite of tools that can be leveraged for Social Media content, campaigns, and targeting.
Many social advertising services follow a cookie-cutter approach to campaigns, but that’s not our philosophy. Our social media advertising company’s track record of achieving $10 billion in revenue for clients over the last five years speaks to our tailored strategy. We design customized plans that align precisely with your business, industry, and objectives. Take a sneak peek into what this personalized approach entails below:
Starting at
15% of ad spend / month
Reach the audience that matters most to your business, and convert them into leads.
Remarket to site visitors, email subscribers, and more.
Use artificial intelligence and machine learning for data-backed targeting and messaging.
Build cost-effective, results-driven campaigns that achieve your advertising goals.
Optimize your ad spend to maximize your return on investment (ROI) and results.
Generate brand awareness with the most valuable users in your target market.
Create customer loyalty for repeat sales, word-of-mouth recommendations, and more.
Wondering how paid social media advertising services can benefit your company? We’ve got you covered.
Here are just a few of the many benefits you can enjoy when you invest in social media ads:
Social media platforms are popular places to spend your free time, so it’s highly likely that your target audience is using the platform, making it the perfect place to advertise your company.
With social media advertising, you can reach your audience across multiple social media platforms, including Facebook, Instagram, TikTok, X (Twitter), and more!
That means you can help more people discover your business and become familiar with the products or services you offer, leading to more leads and sales in the long-run.
Enjoy more precise audience targeting with social media ads. With social ads, you can ensure your advertisements display for your ideal customers each and every time by targeting users based on their:
By reaching the people most likely to purchase your products or services, you can drive more engagement on your ads, earning you more sales and revenue as a result.
One of the biggest benefits of social media advertising is that you can control how much you spend. You can set budgets on how much you want to spend each day along with how much you’ll pay per click, view, or action.
And when you work with a social media advertising agency like WebFX, you can work with industry experts to analyze your ad performance and optimize your campaigns to maximize your budget for better returns.
Social media advertising services are services that promote your brand across social media networks like Facebook, Instagram, and X (Twitter) to increase brand awareness, engagement, followers, and even leads and sales.
A geofence is a virtual fence, like an invisible dog fence.
The difference is that you’re creating geofences around specific locations that you want to target, using GPS or radio-frequency identification (RFID) technology. These virtual fences can range anywhere from 1 meter to 30,000 meters, based on how far out you want to target your audience.
For best results, we create geofences that are at least 93 square meters or 1000 square feet.
Social media advertising costs depend on several factors, including the social media platform, social media agency, and ad spend. Typically, businesses will spend between $100 – $5,000 per month into social media advertising services.
Businesses of all sizes use social media advertising services, from startups looking to build brand awareness to established brands looking to grow market share.
Social networks can serve organizations of all sizes because of their low price to entry. For a few hundred dollars, companies can launch a monthly ad campaign.
One of the largest expenses associated with social media advertising services for your business can be hiring someone to do your campaign in-house.
This means you have to add another person to payroll, and pay them for their social media advertising services. Effective social media advertising requires creating copy, graphics, videos, optimizing campaigns and content, monitoring, and reporting.
The constantly changing nature of social media also means that those in the field must stay up to date with the latest tools, trends, and advertising policy updates. Social media advertising companies are dedicated to staying on top of social trends and policies that lead to successful campaigns.
When considering whether or not to make someone on your current team your social media advertising guru, you should consider how much you have in your budget, whether you have the resources to teach them the tricks of the trade, and how fast you want results.
If you’re looking for someone that can jump in right away to help your business create a fantastic social media advertising campaign, going with an agency is your best bet.
They know what they’re doing and can likely get you the results you’re looking for with their expertise and knowledge. It also saves you the trouble of adding someone to your team.
It’s important that a social media advertising company offers several pricing package options that can be tailored to your needs. Here at WebFX, we have a variety of options, proven results, and social media advertising experts who can determine the best strategy to fit your budget.
When choosing a social media advertising agency, be sure to know if they will provide detailed reporting and communication about campaign results. To gauge the performance of your social media advertising campaign, WebFX will provide extensive social media advertising reporting and performance updates.
WebFX offers monthly and weekly reporting options depending on your social media advertising needs. You’ll know exactly what is happening with your campaigns when you choose our social media ad management services.
A social media advertising company should be able to tell you metrics like how many people saw your campaign, what actions they took after they saw the advertisement, and how they will use targeting to make sure the people who will act are the people most likely to see the campaign!
Popular social media platforms used for advertising include:
Our strategists, as well as social media specialists, can help your business choose the best platforms for your social media ad management services. Helping your company focus on the most useful networks for your company can result in a bigger return and better results. Learn more about the different platforms and their advantages below:
Facebook is currently, and most likely will remain, the biggest social media advertising platform. There are 2.9 billion daily active users on Facebook as of January 2023.
Facebook is widely recognized as the leader in social media advertising trends. Facebook advertising works for just about every business and is a great place to start with social advertising, especially when considering the various Facebook advertising costs involved. Facebook offers social media advertising companies and businesses to reach audiences based on the campaign objectives. A few options include campaigns to drive awareness, engagement, traffic, conversions, store visits, and many more.
In addition to a variety of ad formats, Facebook offers targeting options that allow advertisers to target specific demographics, interests, and behaviors. Facebook can also target users based on where people shop, travel, and much more!
Facebook currently allows users to post ads using photo, video, carousel, slideshow, and Facebook Instant Experiences:
Instagram is owned by Facebook, so their advertising systems are similar. Instagram introduced advertising in 2015, and it’s seen growth ever since. In fact, advertising on Instagram has grown so much that the average cost per CPM increased by 55% in the last 2 years.
Visuals are one of, if not the most, important element of an Instagram advertising campaign creative. It doesn’t matter if you are selling the best product in the world with the best customer service, if you have poor visuals, your Instagram campaign will suffer.
Instagram ads can be in the same format as Facebook: photo, video, carousel, slideshow, and Instant Experiences. Instagram also allows users to structure a campaign based on the campaign objective, such as website clicks, conversions, app installs, engagements, video views, and awareness. Instagram advertisers can target their ads the same way as Facebook ads.
They even have their own Instagram analytics platform.
There are over 330 million monthly active X (Twitter) users tweeting away and scrolling through their feeds. X (Twitter) offers several forms of paid advertisements to reach these users. X (Twitter) advertising costs are based on the objectives they want to achieve for their business, whether that be increasing traffic, engagement, awareness, video views, followers, app installs, or app re-engagements.
Like Facebook, X (Twitter) also offers targeting for paid advertisements based on location, gender, languages, device, platform, and carrier.
X (Twitter) has two distinct differences from most other social platforms. X (Twitter) includes targeting by keywords to reach people based on their Pinterest searches. X (Twitter) also includes an option to target people who are similar to users who follow specific accounts.
For example, if you want to target people who are like people who follow your competitors, you could include your competitors’ X (Twitter) accounts in the target audience. It’s important to know that you are not targeting the specific followers of these accounts. You are targeting users who are like those followers.
Pinterest reached over 445 million monthly active Pinterest users as of September 2022. Pinterest advertising offers campaigns based on an advertising objective.
Pinterest advertising objectives include awareness, engagement, traffic, app downloads, and video awareness. Additionally, Pinterest offers a few different ways to shape audience targeting.
Advertisers can target audiences based on interests and keywords. When targeting by interests, Pins will show in users’ home and category feeds based on a user’s past interests and on the topic of the category. Advertisers can select from a variety of interest categories, each with additional segments.
When targeting by keywords, advertisers can select phrases and words that would be similar to what a user is searching. This targeting places Pins in a user’s search results. It is best practice to include both keywords and interests in a campaign to reach people in both places.
Pinterest also offers custom engagement or email list targeting and some demographic information. Demographic information, such as location targeting, is more limited than other platforms.
LinkedIn offers advertisers three different ad products depending on the goals of a campaign:
Sponsored Content places content in the LinkedIn feed. Sponsored InMail sends content to LinkedIn users via a message to their inbox. Text ads are delivered in locations around the LinkedIn feed on a desktop, and understanding how much LinkedIn advertising costs is essential when choosing the right ad format for your needs.
LinkedIn’s targeting particularly shines when it comes to employee and company-specific targeting. Industry, position, seniority, and company size are a few ways LinkedIn allows businesses to hone in on a target audience in addition to age and location demographics.
As an example, take a heating and cooling company. Their HVAC company’s advertising strategy may use LinkedIn to recruit top talent in the local area. An ad campaign on LinkedIn could even help them market themselves to potential corporate or business accounts.
A fast-growing platform with over eight new users joining every second and billions of active users, TikTok is an excellent platform for promoting your products or services.
TikTok offers the opportunity to create engaging, fun video ads that capture your audience’s attention and personality of your brand.
The platform also gives you a plethora of targeting features to ensure your ads reach the people who are most interested in your products or services.
With so many agencies out there, it can be hard to choose the perfect one for your business. But don’t worry — it doesn’t have to be difficult!
Follow our three tips to make the search for an agency and social media ad management services easy.
If you’re a small business that really wants to make an impact with social media advertising services, it’s crucial to find an agency that provides the services you’re looking for.
For example, if you want someone to run your social campaigns for you, make sure that the agencies you’re considering offers that service.
The best social media advertising agencies in the world will publish their pricing.
Why?
They don’t want to waste their time, or any potential clients’ time.
When an agency doesn’t provide transparent pricing, it could mean that they have hidden costs associated with their social media ad management services, or that they don’t have a concrete pricing system.
However, when an agency does provide transparent pricing, it means that they’re truly interested in finding serious potential clients. It also means that they want you to be informed right away about budget, and what to expect to pay for their social media advertising services.
You should never settle on the first social media agency that you find.
Researching different social media companies not only gives you the ability to choose, but it allows you to get a sense of a realistic budget, learn about services that you may not have been aware of, and get to know a lot of different agencies.
You should also be sure to get to know the company before signing on the dotted line. Do research on the results they’ve driven for clients, on their agency history, and other important factors, like what their social media ad management services include.
The best social media advertising agencies are:
With WebFX, your business doesn’t have to worry about managing your social media advertising campaigns, whether on LinkedIn or Facebook. Our experienced team of social media specialists and graphic designers handle everything when it comes to social media ad management — which is one reason we’re one of the best social media firms.
As a part of our social media ad management services, your business receives:
If your company hasn’t advertised on social media before, our social media advertising services also include the installation of network tracking pixels, like Facebook Pixel, on your site. That way, your ad campaign can use remarketing to convert stray customers.
We post our social media advertising pricing because we’re a social media advertising agency that believes in transparency. Our reasonable social media advertising services give us the opportunity to cover the needs of several businesses based on specific goals. Our social media advertising solutions can accommodate anyone from a small business owner to a large corporation with varying social ad spend budgets.
| Features | Pro | Enterprise |
|---|---|---|
| Included Networks | ||
| Number of additional networks included | Pick up to 2 in addition to AdTechFX programmatic campaigns | Pick up to 3 in addition to AdTechFX programmatic campaigns |
| Facebook Advertising Campaigns | ||
| Instagram Advertising Campaigns | ||
| LinkedIn Advertising Campaigns | ||
| Twitter Advertising Campaigns | ||
| TikTok Advertising Campaigns | Available with Ongoing FuelFX Assets | Available with Ongoing FuelFX Assets |
| Pinterest Advertising Campaigns | Available with Ongoing FuelFX Assets | |
| AdTechFX Programmtic Channel | Access Included | Access Included |
| Management Deliverables | ||
| Dedicated Social Media advertising account manager | ||
| 500+ SMEs behind campaign driving results | ||
| Initial campaign strategy development | ||
| Number of advertising campaigns | Up to 8 | Up to 10 |
| Audience analysis | ||
| Ad campaign copywriting | ||
| Ad copy and design performance testing | ||
| Ongoing campaign testing and optimization | ||
| Dynamic ad format testing | ||
| Consultations per month | Up to 2 | Up to 4 |
| International campaign management (networks dependent on international policy – addtl. fees may apply) | Upon request | |
| All social assets managed through client-owned accounts | ||
| Monitoring clicks, conversions and fraud activity | ||
| Monitoring of social ad comments | Add $300/month | Add $600/month |
| Social Platform Targeting Capabilities (Specifics Vary By Platform) | ||
| – Interests | ||
| – Demographics | ||
| – Professional Characteristics | ||
| – Custom Audiences | ||
| – Lookalike Audiences | ||
| AdTechFX Programmatic Targeting Capabilities | ||
| – 3rd Party Audience Targeting | ||
| – Account-Based Retargeting | ||
| – CRM Pipeline Retargeting | ||
| Social Platform Creative Deliverables | ||
| Social Ad Creatives – Copywriting & Design | Up to 2 sets | Up to 4 sets |
| AdTechFX Programmatic Creative Deliverables | ||
| Display Ad Creatives (One Time) | One Time: Up to 2 sets of rapid display creatives – 16 ads total (8 per set) | One Time: Up to 3 Sets of Custom Layout Display Ads – 24 Ads Total (8 images per set) |
| Connected TV Commercial Ads (One Time) | One Time: 1 15-second rapid ConnectedTV ad | One Time: 1 Set of Rapid CTV Ads 15 + 30 Seconds (2 videos total) |
| Ongoing AdTechFX Programmatic Advertising Creative | Add 1 FuelFX Asset | Add 1 FuelFX Asset |
| Audio Commercial | ||
| FunnelsFX Landing Pages | ||
| Setup of 1 FunnelsFX Landing Page template (One Time) | ||
| Performance Reporting | ||
| Monthly performance & analysis reporting | ||
| Website conversion analysis reporting | ||
| IntegrationsFX: Conversion Based Smart Bidding | Included with RevenueCloudFX License | Included with RevenueCloudFX License |
| IntegrationsFX: Automated Lookalike + Custom Audiences | Included with RevenueCloudFX License | Included with RevenueCloudFX License |
| Initial Campaign Investment (Month 1) | $1,975 | $4,250 |
| Ongoing Monthly Campaign Investment (Months 2+) | $975 or 15% of ad spend, whichever is greater | $4,500 or 12% of ad spend, whichever is greater |
| Required Ad Spend Range | $1,000 – $30,000 | $30,000+ |
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