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REVENUE DRIVEN FOR OUR CLIENTS
$81,132,256

Your #1 Digital Solutions Partner For Logo Design, Mobile App, Web Design, Branding, Ecommerce, and NFT.

Programmatic Advertising Services That Drive a Better ROI

91%
Retention Rate
Industry average: 50%
WHY IS OUR RETENTION RATE SO HIGH?
Scalable solutions Industry specialists Proven results
93%
CLIENT SATISFACTION SCORE
Industry average: 72%
WHY IS OUR SATISFACTION SCORE SO HIGH?
Project management ROI tracking Diverse skillsets
420%
HIGHER NPS®
SCORE THAN
Industry average: 16
WHY IS OUR NPS SO HIGH?
Turn-key solutions Real business results Consistent communication

Want paid ad results without the hassle of manually monitoring and optimizing your ads? Programmatic advertising services from WebFX can help — and they pack a serious punch, boosting ad viewability rates by as much as 70%. Get a free proposal from our programmatic advertising agency to get started today!

    “I have 16 years of industry experience, and WebFX is the best agency I’ve ever worked with.”

    Flavia A, Review from Clutch.co

    5/5
    Rated 4.8/5 stars on G2
    5/5

    Rated 4.9/5 stars on Clutch

    Driving $10 Billion in Revenue for Brands Worldwide

    SEO Services for Traffic & Revenue Generation

    Get more traffic and revenue from traditional and AI search with award-winning SEO services that blend talent and tech to improve SEO performance while tracking its bottom-line impact. Connect with our SEO agency today for a proposal!

      91%
      Retention Rate
      Industry average: 50%
      WHY IS OUR RETENTION RATE SO HIGH?
      Scalable solutions Industry specialists Proven results
      93%
      CLIENT SATISFACTION SCORE
      Industry average: 72%
      WHY IS OUR SATISFACTION SCORE SO HIGH?
      Project management ROI tracking Diverse skillsets
      58
      SEO Awards
      Win in 2024
      Commemorating our
      Exceptional reviews SEO innovation Client-focused approach

      “DDB designed and develop our website and mobile App screens. We were amazed by the quality of the work and the service we have received.”

      DIANA H.
      Founder

      5/5

      500+ digital experts

      29-year track record

      1,100+ reviews

      In-house technology

      What do our programmatic advertising services include?

      If you’re looking for a hassle-free online ad management solution, programmatic advertising services from WebFX can help. Learn more about what our custom plans include now:

      Data-powered programmatic advertising services

      RevenueCloudFX is our proprietary marketing software built to enable our client’s website strategies and digital campaigns.

      This powerful, client-exclusive data suite allows PPC clients to regain control of paid advertising targeting, all while improving tracking and ROI reporting.

      25%

      boost in PPC performance
      with data-driven automation

      1,200+

      CRM & ad integrations
      for closed-loop ROI reporting

      100%

      set up by WebFX
      to enable your campaigns with
      healthy data

      Solve Search

      Explore client case studies to learn how our SEO company helped businesses generate more traffic and revenue from search.

      case studies

      Explore client case studies to learn how our SEO company helped businesses generate more traffic and revenue from search.

      Turn Your Data into a Competitive Advantage

      Advanced Audience Targeting

      CPA Improvement: 11-43% Programmatic advertising uses advanced technology, like artificial intelligence (AI) and real-time bidding (RTB), to automate the process of purchasing and placing digital ads. Instead of manually selecting where your ads appear, programmatic advertising places your ads in front of the right audience at the right time, using data-driven insights.

      With tools like AdTechFX, programmatic advertising analyzes audience data — such as demographics, behaviors, and interests — to ensure your ads are seen by the users most likely to convert. This helps your business maximize ad spend and drive better results.

      Here are some of the common use cases of AdTechFX for audience targeting:

      Target by sales stages in your CRM

      Automatically deliver ads to users based on their position in your sales funnel.

      in-pipeline-leads-300x187

      Target active, in-pipeline leads

      Reach leads who are actively considering your products or services.

      Target companies who have visited your site

      Use retargeting to re-engage businesses that have already shown interest.

      Target by job title & role

      Ensure your message reaches decision-makers in specific positions.

      Target by firmographics

      Focus on businesses that match your ideal company size, industry, or location.

      Target by interest & affinity groups

      Deliver ads to people who share specific interests or behaviors relevant to your offering.

      By automating ad placements and using real-time data, programmatic advertising simplifies the ad-buying process while significantly improving targeting accuracy. Think of it as having a virtual assistant that ensures your ads are always shown to the right audience, driving higher-quality leads and better ROI.

      Transparent PPC Service Pricing Tailored to Your Business Goals

      Your business, audience, and market is unique. From our more than 29 years in the industry (and as a Google Premier Partner), our PPC company knows that PPC plans built around vs. forced to fit a business perform best. That’s why WebFX specializes in custom PPC services. Learn more about what our customizable plans can include below:

      Custom PPC Plans

      Starting at
      $650 / month

      How we determine pricing

      Included for All PPC Plans:

      Your search for the perfect programmatic advertising solutions ends here

      Still not convinced programmatic advertising is right for you? Take a look at these top three benefits of programmatic advertising for businesses like yours.

      Greater ad control helps you reach qualified leads

      Programmatic advertising focuses on connecting you with a specific audience. In other words, it helps you reach the right people with the right ad at the right time. These highly targeted ads allow you to reach people based on demographics, time of day, sites they visit, and more to maximize the potential of your ads.

      Extra precision saves money and drives growth

      A true win-win situation — you won’t waste money advertising to the wrong audience, and leads will enjoy ads that cater to their unique needs and interests. The extra precision afforded by programmatic advertising allows you to save money and drive business growth.

      Streamlined ad buying saves you time

      Since programmatic advertising uses automated, real-time bidding, you’ll also save time and drive better results. With programmatic ad services, manual bidding is a thing of the past — and you’ll enjoy the hassle-free results you want — all while staying within your ad budget.

      Real-time insights help you make money moves

      When you launch programmatic ads, you can track your ad performance in real-time. From ad impressions to clicks, you know how your ads perform as soon as they launch and can make adjustments to drive better results for your business.

      Real Revenue Impact for Our Clients

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      DDB designed and develop our website and mobile App screens. We were amazed by the quality of the work and the service we have received.

      ...
      DIANA H. Founder
      ..svg ..svg ..svg ..svg ..svg
      ..

      The team was very helpful, created some great designs for our t-shirt business and we are going to give them another task for our new business. Keep up the good work.

      ...
      TRISH B. CEO
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      ..

      Very helpful and experienced team. They worked on my logo website and social media and now taking care of my social handles.

      ...
      MARK F. CO. Founder

      Unlock a 25% greater marketing ROI with our programmatic advertising services

      WEb FX

      In-House Marketing

      Typical Marketing Agency

      Programmatic advertising services from WebFX

      Discover how WebFX’s programmatic marketing solutions work and what makes us the ideal partner for your advertising campaigns.

      FAQs about programmatic advertising services

      Do you have additional questions about PPC services? Browse our FAQ!

       

      Programmatic ad technologies, along with AI, allow programmatic advertising to automate the ad buying process and deliver relevant ads — all in milliseconds:

      • Demand-side platforms (DSPs): Allow you to buy ad space via an ad exchange like Google Ad Manager, which includes advertising inventory from publishers.
      • Supply-side platforms (SSPs): Allow publishers to offer and manage ad space to advertising interested in purchasing.
      • Data Management Platforms (DMP): Allow organizations to collect user data for digital marketing and programmatic advertising.

       

      With a basic understanding of programmatic ad tech under your belt, let’s break down exactly how programmatic ads work.

      1. A user arrives on a website involved with programmatic advertising, triggering the automated ad process to start.
      2. The site publisher automatically sends ad space dimensions to a supply-side platform (SSP).
      3. The SSP analyzes a user’s cookies to glean as much info as possible regarding demographics, interests, and more to deliver a relevant ad.
      4. The coordinating demand-side platform (DSP) reviews the info gathered by the SSP and assigns the user a value — the worth of the user’s ad impression.
      5. The DSP submits a bid to the SSP using real-time bidding.
      6. The SSP reviews all bids and selects a winner. Note: The exact price you pay will depend on the auction, but you’ll never exceed your maximum bid.
      7. The SSP delivers the ad to the user.

      Remember, while this process seems complicated, it’s all automated and happens in milliseconds, without the site visitor even knowing what’s happening behind the scenes.

      If programmatic advertising still seems daunting, don’t worry. WebFX is here to guide you through every step of the process.

       

      Glad you asked. Our programmatic ad services feature placement on top ad platforms, including:

      • Google Display Network 360
      • Video Display 360
      • Dataxu
      • StackAdapt
      • Adswizz
      • Zeta
      • Shopify
      • Pandora
      • Amazon Display
      • Digital TV (Hulu, etc.)
      • And more!

      programmatic ad platforms

      In addition, we offer contextual brand safety technology through Peer39, so you can rest assured your ads are driving real, qualified traffic to your site. This advanced tech prevents wasted inventory and ad spending, allowing you to maximize leads and conversions from your programmatic ads.

       

      Want to try out a programmatic advertising platform to manage your ads? Here are the top five options you can try:

      1. AdTechFX: AdTechFX helps you create data-fueled campaigns that maximize your revenue. AdTechFX leverages your customer data to put your ads in front of people likely to convert.
      2. MediaMath: MediaMath is an omnichannel demand-side platform (DSP) that makes it easy for you to advertise across channels. With intelligent ad tech, you can leverage your data to advertise to more people across the web.
      3. Adobe Advertising Cloud: This DSP enables you to run different types of ads, from CTV to display. Adobe Advertising Cloud also enables you to manage all your data sources in one platform and leverage that data for your ad campaigns.
      4. AdRoll: AdRoll enables you to run programmatic ads that reach the right person, with the right message, at the right time. From tailored audiences to full-funnel advertising features, AdRoll is the whole package.
      5. Pubmatic: As another omnichannel DSP, Pubmatic offers tons of great features to help you run your programmatic ads. From CTV ads to video ads, Pubmatic makes it easy to reach the right audience.

       

      Not sure if programmatic advertising is the right move for your business? Here are some angles to consider when debating about programmatic advertising services:

      • Are competitors doing it? If competitors in your niche are already using programmatic advertising, you may want to invest to keep up. If they aren’t, you may need to do some exploring to see if it’s a viable option for your business.
      • Do you have data available? First-party data makes programmatic ads drive better results. If you have tons of first-party data available, programmatic is a great option for your business.
      • Do you have a clear understanding of your audience? If you know exactly who you’re trying to target, programmatic ads are a great option because they offer precise targeting.
      • Are you looking for flexibility with your marketing? Programmatic advertising allows you to make adjustments as campaigns run, so it’s a great option if you need a more flexible strategy.

      Get started with programmatic advertising services from WebFX

      Ready to reap the benefits of a highly-targeted, streamlined ad process?

      In the last five years, we’ve driven $10 billion in revenue for our clients — and our results-focused ad process will help you maximize conversions and revenue. Our programmatic ad agency will help you drive revenue that helps your business grow!

      Contact us online or give us a call at 888-256-9448 to speak with a strategist!

      • What do our programmatic advertising services include?
      • View Plans
      • Why WebFX?
      • Hear From Clients
      • Compare WebFX
      • Programmatic ads vs. traditional pay-per-click (PPC) advertising
      • FAQs
      • Get started with programmatic advertising services from WebFX
      • 8 Top Programmatic Platforms and How to Choose One
      • Programmatic Advertising 101
      • Programmatic Advertising Examples
      • Programmatic Advertising Glossary: 55+ Terms & Definitions
      • Programmatic vs. Traditional Advertising: Which is Better for Your Business?
      • What is Dynamic Creative Optimization? (And Why DCO Matters)
      • What is Programmatic Marketing?
      • 4 Types of Programmatic Advertising for Your Business [Guide]
      • 6 Steps for an Awesome Programmatic Advertising Strategy
      • 7 Amazing Benefits and Advantages of Programmatic Advertising You Need to Know

      Pricing: Programmatic Advertising Services

      At WebFX, we understand that every business is unique — and we offer numerous programmatic ad service options to fit your goals and budget. Here’s a breakdown of our programmatic advertising firm’s plans and pricing:

      Features Included For Every Location

      Award-Winning Agency Expertise

      Dedicated local SEO expert

      Access to WebFX agency representatives (Google, Bing SMB, Facebook)

      On-Page Local SEO

      Local keyword research for 5 products or services
      Titles and meta descriptions (for 5 keywords per location)
      Address added to current website page(s) (if applicable)
      Quarterly SEO copy or GMB posts with locally-optimized terms
      hCard microformat/schema HTML tags addition to address on website

      Citation Management

      Automatic citation claiming and management across our in-network citations, including:

      – Google Business Profile

      – Bing
      – Apple Maps
      – Facebook
      Google Business Profile setup/optimization
      Google Business Profile address matching
      Facebook business page review
      Facebook check-ins/verification of location
      Glassdoor verification/setup of location

      CitySearch local optimization

      Setup of citation software and import of citation information for every location, including:
      – Business details and description (SEO Optimized)
      – Business name, logo, and cover image
      – Hours of operation, phone number, website, address

      – Hours of operation, phone number, website, address

      – Payment methods
      – Social media links
      – 4 supporting business images uploaded (images provided by client)
      Active citation data management on 40+ local business websites
      Updates by WebFX team to location citation information as needed
      Reporting on citations built per location

      Review Management

      Notifications for reviews/social interactions across all tracked profiles

      Positive reviews can be automatically added to your website

      Custom Reporting

      Monthly reporting calls
      Monthly local SEO reports, including:
      – Profile views
      – Website visits from local profiles
      – Phone calls
      – Direction requests
      – Monthly reporting of local rankings
      FeaturesLitePro Most PopularEnterprise
      Investment
      Ad Spend Limit$100 – $5,000/month ad spend (paid to networks)$5,000 – $30,000/month ad spend (paid to networks)$30,001+/monthly ad spend (paid to networks)
      Initial Optimization$1,200 (First Month’s Management including Campaign Audit)$2,250 (First Month’s Management, including Campaign Audit, Creative Development)$5,800 (First Month’s Management, including Campaign Audit, Creative Development)
      Progressive monthly management cost:$650 $975 or 15% of spend, whichever is higher$4,500 or 12% of ad spend, whichever is greater
      Included Networks
      Google PPC Network
      Google Local Services Ads
      Bing PPC Networks
      Google Text Ad Remarketing & Banner Remarketing (if banner ads are included, provided by the client, or creative banner design is paid for)
      Google customer match & audience match
      Google Shopping Management
      AdTechFX Programmatic Advertising powered by RevenueCloudFX
      – 3rd Party Audience Targeting
      – Account-Based Retargeting
      – CRM Pipeline Retargeting
      Management Deliverables
      500+ SMEs behind campaign driving results
      Initial campaign development & strategy
      Advanced keyword research and selection 2,000 Keywords 10,000 Keywords 10,000 Keywords
      Industry analysisyes
      Ad campaign copywriting
      Ad copy performance testing
      Ongoing keyword development and tweaking
      Dynamic keyword insertion into ads
      Google analytics integration & goal tracking
      Strategic bid management
      PPC account settings monitoring (Ex. Geotargeting)
      Campaigns will be managed through client’s SEM accounts for (client will retain Admin/owner access of all campaigns created)
      Up to two personal consultations per month
      Monitoring clicks, conversions and click fraud activity
      Setup and management of rule based bidding
      International PPC campaign management (Addtl. fees may apply)
      Creative Deliverables
      Setup of 1 FunnelsFX Landing Page template
      Display Ad Creatives (One Time) One Time: 2 sets rapid display ads – 16 ads total (8 images per set) One Time: Up to 3 Sets of Custom Layout Display Ads – 24 Ads Total (8 images per set)
      Connected TV Commercial Ads (One Time) N/A One Time: 1 15-second rapid ConnectedTV ad One Time: 1 Set of Rapid CTV Ads 15 + 30 Seconds (2 videos total)
      Audio Commercial Coming SoonComing Soon
      International Campaigns (SEM Only) – Each additional language monthly management cost: $325 $325
      Performance Reporting
      Monthly performance & analysis reporting
      Website conversion analysis reporting
      Omni-channel customer journey tracking and reporting
      Federated Ad CLID Pool for tracking calls to specific paid ad campaign Shared pool (Up to 25 concurrent Paid Advertising visitors) Shared pool (Up to 50 concurrent Paid Advertising visitors)
      IntegrationsFX: Conversion Based Smart Bidding Included with revenuecloudfx gray Large PNG LicenseIncluded with revenuecloudfx gray Large PNG License
      IntegrationsFX: Lookalike + Custom Audiences Included with revenuecloudfx gray Large PNG LicensIncluded with revenuecloudfx gray Large PNG Licens
      Add Ons
      Dedicated Federated Ad CLID Pool of 25 dedicated numbers and 25 concurrent visitors $100/month$100/month$100/month
      Dedicated Federated Ad CLID Pool of 100 dedicated numbers and 100 concurrent visitors $400/month$400/month$400/month
      Display Ads: Rapid CTA Layout – 4 Variation Sets for A/B Testing of 11 Sizes Each (44 Display Ads Total) & No Client Edits Included $375/month$375/month$375/month
      Display Ads: Rapid CTA Layout – 6 Demographic / Age Cohort Sets of 11 Display Sizes (66 Display Ads Total) & No Client Edits Included $940/month$940/month$940/month
      B2B Display Ads: Rapid CTA Layout – 10 Industry Ad Sets of 11 Display Sizes (110 Display Ads Total) & No Client Edits Included $1,500/month$1,500/month$1,500/month
      Display Ads: Custom Layout – 1 Set of 8 Sizes & Up to 2 round of client edits $1,125/month $1,125/month$1,125/month
      ConnectedTV – Rapid CTA Layout Video Ad – 15 seconds $190/month$190/month$190/month
      ConnectedTV – Rapid CTA Layout Video Ad – 15 seconds – 2 CTV Ad Variants for A/B Performance Testing $375/month$375/month$375/month
      ConnectedTV – Rapid CTA Layout Video Ad for 15 + 30 seconds $375/month$375/month$375/month
      Social Media Advertising $975/month$975/month$975/month
      Landing page performance testing $1,800/month $1,800/month $1,800/month
      Translation Services By Quote By Quote By Quote
      Website conversion analysis implementation By Quote By Quote By Quote
      Need more information? Call Us: 888-601-5359 Get StartedGet StartedGet Started

      Budget over $50k/mo? Check out our enterprise campaign management offerings for campaigns from $50k-$2m/mo in ad spend.

      WebFX has thousands of reviews praising our transparency, communication, and results.

      WebFX Agency Rating
      Full StarFull StarFull StarFull StarFull Star

      4.9/5

      based on over 550 third-party review

      More on our customized programmatic advertising services